Tag: ads
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Pictures and Words #1
The all-time, most popular post on this blog is not a story or photos of our travels. It is a post called “The Different Values of HSBC” which is about a series of advertising posters created for HSBC. It was posted on December 19, 2009. Take a look. The posters were widely seen in airports around…
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More Different Values of HSBC
My earlier post about HSBC’s ads that appeared in airports in 2008/2009 continues to receive viewings, according to blog stats. Apparently, someone out there is interested in them. So, here are some more ads from the same campaign, more examples of using three images and a word, or a single word and three different images,…
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The Different Values of HSBC
“Different Values” is a series of print ads created by JWT for HSBC in 2008. They were seen at US airports, mostly inside a ramp. I love its relativistic, Rashomon-like qualities. In the examples above, they had three different images and one word, or three different words and same image; a fourth panel shows the HSBC…